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IG Stories: redefining online marketing

Since it’s inception in 2010, Instagram has come a long way from just double-tapping. The photo-sharing application recently announced its plan to experiment with video ads via Instagram Stories. Give your small- or medium-sized business a competitive edge by understanding and utilizing Instagram Stories.

The benefits of hyperconvergence

If you thought virtualization was confusing, wait until you hear about hyperconvergence. By consolidating a number of virtualization services into a single piece of hardware, that runs a single piece of software, small- and medium-sized businesses can enjoy the simplicity, cost effectiveness, and security of a cloud infrastructure, in one on-site “box.

Microsoft ending support for Office 2013

To make sure enterprises get the most out of their Office 365 package, Microsoft announced it will no longer support Office 2013 by the end of February. Instead, the tech giant will push enterprises to upgrade to Office 2016. If your business is still using the 2013 version, here are some things you need to know right away.

Moving unified communications to the cloud

Migrating your organization’s unified communications (UC) to the cloud seems like a no-brainer: it’s practical, it’s cheap, it’s the future. Big-name companies such as Cisco, IBM, Microsoft and Verizon now offer Unified communications as a Service (UCaaS), and it’s only a matter of time before it takes over the Voice over Internet Protocol (VoIP) space.

The countdown begins for Windows 7 users

As the saying goes: Out with the old, in with the new. That’s exactly what Microsoft is encouraging Windows 7 users to do as soon as possible. It’s been reported that Windows 7 in 2017 is so outdated that patches are unable to secure it anymore. Maybe it’s the nostalgic qualities that make it hard for users to take the leap.

Why your business needs CRM

The right technology investment can lead to business success. With customer relationship management (CRM) software at the helm of your sales and marketing efforts, you can nurture long-lasting business relationships and improve your bottom line. If you need a little bit more convincing, we’ve compiled five more reasons why your business needs CRM.

Grows with your business
The ol’ Rolodex may have been useful for managing a few clients, but you’re going to need a better solution if you plan to maintain relationships with hundreds, possibly thousands, more.